Scopus Q Kategorisi "Q1" İletişim Fakültesi İçin Listeleme
Toplam kayıt 2, listelenen: 1-2
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A comparative study on attitudes towards SMS advertising and mobile application advertising
(Inderscience Enterprises Ltd, 2017)The objective of the present study is to determine the major factors influencing consumers' attitudes towards two major types of mobile marketing activities: SMS advertising and mobile application advertising. It also ... -
Satisfaction with democracy in Turkey: Findings from a national survey
(SAGE Publications Ltd, 2021)A variety of factors affect citizens' satisfaction with democracy. Based on Turkey's political and economic context, as well as the existing literature, this study investigates the effect of four factors on people's ...