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Öğe The role of small-scale wind turbines in increasing the competitiveness of hospitals(IGI Global, 2023) Dinçer, Hasan; Eti, Serkan; Gökalp, Yaşar; Yüksel, Serhat; Çelebi, BüşraEnergy costs have become a very important problem for businesses, especially in recent years. As a result of these high costs, businesses may experience financial problems. If this situation cannot be managed effectively, the profitability of the enterprises will decrease. This will put the long-term sustainability of businesses at risk. This problem is also very important for hospitals. Recently, the energy costs of hospitals have started to become very serious among the total costs. As a result, the need for hospitals to produce their own energy arose. This will help hospitals achieve energy independence. As a result, it will be possible for energy costs to be more manageable in the long run. In this study, the effect of small-scale wind turbines on the competitiveness of hospitals was analyzed. In this context, four different criteria based on balanced scorecard have been determined. The importance of these criteria was tested with the fuzzy DEMATEL method.Öğe Strategic pathway determination for a state hospital in terms of an integrated facility management system(IGI Global, 2023) Gedikli, Erman; Demir Uslu, YeterThe purpose of this study is to develop strategies to provide effective, efficient, and patient safety facility management in a public hospital. Exploratory sequential mixed method research design was employed. Quantitative approaches were used in the second stage of the investigation after qualitative methods in the first stage. The universe of the research consists of all the staff. The criterion sampling technique was applied during the qualitative phase. In the first phase 39 managers were interviewed individually as part of data collection process. To assess the priority of the need group, the AHP questionnaire was used to seven managers in ultimate decision-making positions during the second phase of data collecting. Finally, decision-makers should prioritize taking action to address the needs identified under the respective topics of emergency preparedness and business continuity, humanfactors, and communication, respectively. The environmental management and sustainability was determined as the last priority group.Öğe Strategy generation for minimizing health risks to obtain economic development with pedroni panel cointegration analysis and AHP model(Taylor and Francis, 2023) Dinçer, Hasan; Gökalp, Yaşar; Eti, Serkan; Yüksel, SerhatThe aim of this study is to identify the relationship between smoking, health expenditures, and budget balance. For this purpose, a two-stage analysis has been performed. Firstly, in order to identify the relationship between these three variables, the Pedroni cointegration method is taken into consideration. In this scope, the data set of ten countries with the highest smoking rate is included. The second part of the analysis includes the identification of the appropriate strategies to reduce smoking. Within this framework, AHP methodology is considered to weigh the strategies. It is obtained that there is a strong and long-term relationship between smoking, health expenditure, and budget balance. This situation gives information that when the smoking rate increases in a country, health expenditures will be higher. Similarly, the increase in health expenditures also leads to a higher debt burden. Thus, it is obvious that the most appropriate strategy is to take action in order to reduce smoking. According to AHP results, it is also identified that additional tax is the most significant strategy to minimize smoking in these countries. On the other side, education has the second highest weight. It is determined that the most optimal strategy for reducing smoking is to increase the tax rate for cigarette sales.Öğe Evaluating critical points for the improvement of nuclear energy investments via text mining methodology(Springer Science and Business Media Deutschland GmbH, 2023) Eti, Serkan; Gökalp, YaşarThe study aims to determine the developments in nuclear energy. In addition, it is aimed to determine strategies for future study and research areas. For this purpose, the studies in literature are included in the scope of analysis. In the literature, studies with the keyword “nuclear energy” in the web of science database have been taken into consideration. When the studies were examined, it was seen that there were 333 articles on nuclear energy between 1993 and 2022. It is seen that the studies on nuclear energy have increased after 2015. In recent years, the interest of researchers on this subject has increased and text mining methods have been used to determine the subject or topics discussed. As a result of the analysis made for the frequency of the words in the abstracts of the articles containing the keyword nuclear energy, it is seen that words such as renewability, economy, emissions, development, and growth come to the forefront. As a result, it is seen that academic studies on nuclear energy compare this energy source with renewable and clean energy. It is also concluded that they investigated the effects of nuclear energy on the country’s economy and its reflections on economic growth.Öğe SERVQUAL-based evaluation of service quality in Turkish health industry with fuzzy logic(IGI Global, 2020) Dinçer, Hasan; Yüksel, Serhat; Gökalp, Yaşar; Eti, SerkanThe aim of this study is to analyze the service quality in the Turkish health sector. In this context, a literature review is conducted, and 16 different criteria based on SERVQUAL are determined. Fuzzy DEMATEL method is used to determine which of these criteria are more important. The findings indicate that operating hours and quality of equipment have the highest weights. In addition to these items, experience of personnel and individual attention to patient are other important factors with respect to the service quality in Turkish health industry. Hence, it is strongly recommended that hospitals in Turkey should operate in an extended time because Turkish people prefer to go to the hospitals after working hours. It is also obvious that Turkish hospitals should make investment to quality equipment. Finally, it is a good idea for new hospitals to have qualified employee. This situation has a positive contribution to the service quality of these hospitals.Öğe Role of personalization in shaping attitudes towards social media ads(IGI Global, 2021) Aydın, GökhanThe present article aims to understand attitudes towards social media ads, one of the most recent and rapidly growing forms of digital advertisements. So far, little attention has been paid in developing countries to the most rapidly growing type of advertising and the present study aims to contribute to fill this research gap. A survey study was carried out to understand the attitudes using Ducoffe's advertising value model and extending it by the inclusion of "rewards" and "personalization" constructs. Facebook ads are used as a proxy for social media ads and a total of 327 questionnaires were collected from Turkish consumers, which were filtered down to 281 and analyzed using structural equation modelling. The findings indicate that credibility, personalization, informativeness and entertainment have direct positive effects on advertising value and have indirect effects on attitudes towards social media ads. Personalization emerged as a significant factor affecting all other related constructs.Öğe Examining social commerce intentions through the uses and gratifications theory(IGI Global, 2021) Aydın, GökhanChanges in consumer behavior enabled by social networking technologies is leading to a transformation in e-commerce. Consumers' use of social media sites and relevant technologies for different aspects of shopping has become an issue of utmost concern to retailers and related businesses. Adopting a uses and gratifications theory (UGT) perspective, the article aims to demonstrate motives of users utilizing social media in their purchase decisions. Drawing from digital marketing and e-commerce literature, relevant uses and gratifications for social commerce (s-commerce) were chosen as information access, escape, entertainment, passing time, cool and new trends, and socialization. The proposed model was analyzed and tested via OLS regression and ANOVA analysis using the data collected from a survey study on 361 subjects in Turkey. Information access, relaxing entertainment, and socialization motives emerged as significant antecedents of s-commerce intentions. No significant effect of demographics on social commerce intentions were observed in the analysis.Öğe Improving health and efficiency with strategic social media use in health organizations: A critical review of the status Quo(IGI Global, 2021) Aydın, GökhanThe emergence of social networking systems as mainstream applications and an inherent element of daily life is a phenomenon observed throughout the world as the worldwide social media users exceeds 2.7 billion. Similar to other sectors, healthcare organizations have also started benefiting from social media in distinct ways such as collecting feedback, educating, communicating and supporting patients and citizens. Social networks can act as remarkable channels for healthcare providers, governmental institutions, pharmaceutical companies, hospitals and others to educate, communicate to, listen, connect to and engage existing and potential customers, patients, physicians and healthcare professionals. Despite the various benefits offered, health institutions, health professionals and stakeholders are reluctant to utilize social media due to several barriers and lack of expertise. This chapter aims to provide a better understanding on the ways healthcare companies can utilize social networks in detail to overcome use barriers and obtain related benefits.Öğe The role of health policies for the strategic investment decisions of the international companies(Springer Science and Business Media Deutschland GmbH, 2021) Gökalp, Yaşar; Di?nçer, Hasan; Eti, SerkanThis study aims to evaluate the effects of health investments in the country on the decisions of foreign investors are examined. Within this framework, it has been examined whether foreign investments will increase if health investments are increased. In this context, E7 countries are included in the study. On the other hand, Kao and Pedroni panel cointegration analyzes are used in the analysis process of the study. The findings indicate that there is a two-way relationship between health expenditures and FDI. In this context, increasing health investments contribute to the increase of foreign investments in the country. In addition, states give more importance to health investments when foreign investments increase. Hence, it is recommended that countries should pay attention to health expenditures. In this context, the state should primarily invest in the health sector. Moreover, the state should also support private sector investors. It would be appropriate to take some measures regarding this issue. For example, a tax advantage can be provided to private sector investors who want to invest in healthcare. In addition, these investors can also be offered low-interest loans. This matter will provide a serious cost advantage to investors. In this way, it will be possible to increase health investments in the country. Hence, countries will be able to reach their social and economic development goals more easily.Öğe Developing strategies for hospitals from patient and personnel perspective with DEMATEL(Springer Science and Business Media Deutschland GmbH, 2021) Kedikli, Erman; Yılmaz, Emre; Demir Uslu, Yeter; Yiğit, PakizeIn this study, it is examined that how to improve hospital performance was examined. In this context, because of the literature review, 12 different Balanced Scorecards Performance Indicators are selected, which may be effective for developing strategies. DEMATEL method used for determining more important indicators. According to the results, rate of patient complaints, staff satisfaction rate, patient’s satisfaction percentage are the most important indicators. However, the rate of patient complaints and staff satisfaction rate rank the first and the second, while the cause degree of them are effect and cause, respectively. Thus, managers need to pay more consideration and developing strategies to increase staff satisfaction, so it will be possible to reduce the percentage of patient complaints, second important criteria. Consequently, increasing to staff satisfaction rate can help the improving total performance.Öğe Cultural effects of global businesses and multinational businesses: Localization versus globalization - middle-point cultural hybridization(IGI Global, 2019) Demir Uslu, Yeter; Hancıoğlu, YaseminThe concept of globalization is a process in which countries, cultures, organizational cultures, and even organizational structures converge with each other and a single standard point of view in the world emerges, and it identifies and defines the differences of the elements. This shows that the processes of globalization and localization are always in interaction. Convergence brought by globalization shows that multinational enterprises perform standard activities at the global level. However, in contrast to this convergence, with the effect of localization, hybrid organizational structures are becoming important especially in order to provide competitive advantage in the national market. While creating hybrid organizational structures, attention is paid to establish a structure that will not hinder the coordination between the host country and the home country. In this context, the definitions of globalization, localization, hybridization, and how the complexity of their interactions are reflected in business strategies are discussed from a theoretical point of view.Öğe The making of neoliberal Turkey: An introduction(Ashgate Publishing Ltd, 2016) Erol, Maral; Özbay, Cenk; Türem, Ziya Umut; Terzio?lu, Ayşecan[Abstract Not Available]Öğe Anticipation, choice, and personal responsibility: Medicalization of menopause as gendered governmentality(Ashgate Publishing Ltd, 2016) Maral, Erol[Abstract Not Available]Öğe Evaluation of interpersonal and institutional trust in health care(Peter Lang AG, 2016) Kumbasar, BanuTrust is a major element for a good physician-patient relationship and also for success in health care. The objective of this study was to explore whether there are differences in institutional and interpersonal trust across socio-demographic variables. A convenience sample of 296 adults in Istanbul was examined. Medical Mistrust Index (MMI) was used to determine the institutional mistrust in health care. Trust in Physician Scale (TIPS) was used to determine the interpersonal trust in health care organizations. Socio-demographic variables were significantly associated with interpersonal and institutional trust in health care (p?0.05). Negative strong correlation was found between medical mistrust and trust in physician (r=-.972, p?0.001). Interpersonal and institutional trust in health care was associated with socio-demographic variables. Institutional trust was associated with interpersonal trust. When medical mistrust increased, trust in physician decreased.
