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Yazar "Basmantra, Ida Nyoman" seçeneğine göre listele

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    A cross-cultural analysis of spiritual transcendence and its impact on job satisfaction, job security, and life satisfaction in Bali and Türkiye: mediator effect of earthquake anxiety
    (2024) Subawa, Nyoman Sri; Baykal, Elif; Basmantra, Ida Nyoman; Mimaki, Caren Angellina; Yorulmaz, Halil
    Earthquakes are considered as a major factor causing PTSD, anxiety, and depression across various age groups. Increased anxiety stemming from earthquakes may prompt individuals to turn to spirituality as a coping mechanism, with spiritual transcendence believed to be an effective way to mitigate anxiety. In this study, Bali, which has a Far Eastern spiritual tradition, and Türkiye, the majority of whose population is Muslim, are discussed comparatively. In fact, the underlying reason for this choice is to examine whether there is a difference between Hindu belief, one of the Far Eastern religions as a spiritual tradition, and Islam, one of the monotheistic religions, regarding individuals’ ability to manage anxiety and some basic psychological reactions to the fear of earthquakes. An example of Bali’s Hindu tradition has been considered a representation of the Islamic tradition, one of the monotheistic religions in Türkiye. Given this phenomenon, the study took a quantitative approach, giving a novel conceptual framework for understanding the relationship between spiritual transcendence, seismic fear, job satisfaction, job security, life satisfaction, and the moderating influence of optimism. Empirical data were acquired via surveys issued via Google Form to a total of 913 workers in Bali and Türkiye. The research data were analyzed using SmartPLS software and a structural equation modeling technique. Findings indicate that earthquake anxiety and the impact of spiritual transcendence on satisfaction and job security are stronger in Bali than in Türkiye. Additionally, spirituality holds greater significance for the Balinese sample compared to the Turkish sample. The study clarifies the implications of its findings and provides guidance for future research endeavors.
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    Exploring the factors leading to the failure of millennial entrepreneurs: Challenges in green business
    (2024) Basmantra, Ida Nyoman; Apsari, Ida Ayu Karina Widya; Gama, Adie Wahyudi Oktavia; Baykal, Elif; Gorda, A.A.A. Ngurah Sri Rahayu
    In the 21st century, the global economy has experienced a surprising shift, marked by an increasing focus on sustainability. Millennial entrepreneurs have acknowledged the necessity of addressing social and environmental issues and have responded to this changing landscape by embracing green business initiatives. Nevertheless, these entrepreneurs confront substantial challenges stemming from external risks associated with green enterprises. To investigate these challenges, this research employed a qualitative approach, involving semi-structured interviews that combined both organized and unstructured elements to comprehensively explore the subject. The study identifies eight pivotal factors that hinder the success of green businesses led by millennial entrepreneurs. These factors encompass the absence of clear industry policies for green enterprises, a deficiency in technical knowledge related to green practices, a short-term investment mindset resulting in limited financial support, negative evaluations from experts and within the realm of social media, a lack of external pressures promoting sustainability, unfavorable shifts in the external business environment, constraints in aligning business capabilities with sustainability objectives, and flawed business models. Furthermore, researchers have recognized that the inherent characteristics of millennial entrepreneurs also contribute to shaping these factors. The findings highlight the critical influence of these eight factors on the challenges encountered by green businesses, shedding light on how millennial attributes affect the ultimate success or failure of such ventures.
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    Investigation of product experience and brand trust on customer loyalty based in Bali, Indonesia (the case study of frozen food brands in pandemic covid-19)
    (2024) Basmantra, Ida Nyoman; Putri, Ni Luh Putu Melyana; Baykal, Elif; Widhiasthini, Ni Wayan; Saputra, Upayana Wiguna Eka; Yulianti, Ni Made Dhian Rani
    Despite the challenges posed by the Covid-19 pandemic, the food and beverages industry have the potential for positive growth. However, it faces intense competition due to similar target markets and brand marketing strategies aimed at providing the best consumer experience. Therefore, this study seeks to examine the relationship between Product Experience and Brand Trust in influencing Customer Loyalty, both individually and collectively. The research employs a quantitative approach and gathers data from 142 individuals who have consumed frozen food products in Bali. Online questionnaires were used for data collection, employing a purposive sampling method, and the analysis was conducted using SPSS. The findings reveal that Product Experience has no significant impact on Customer Loyalty, with a value of 0.215 and a t-count of 1.942 (less than the t-table value of 1.97705). On the other hand, Brand Trust partially affects Customer Loyalty, with a value of 0.568 and a t-count of 7.702 (greater than the t-table value of 1.97705). However, when Product Experience and Brand Trust are considered together, they collectively have a positive and significant impact on Customer Loyalty, with a significance value (F) of 0.000 (less than the significance level of 0.05).These results can be valuable for companies and frozen food business owners looking to enhance their competitive edge and maintain customer loyalty.
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    The affirmation of financial literacy as the moderating influence on financial inclusion and smes growth: Culinary sector in sanur
    (2024) Basmantra, Ida Nyoman; Junianti, Putu; Bhatti, Omar Khalid
    Sanur tourism area as an international tourism area in Denpasar City, Bali, suffered a reduction of tourist arrivals due to the COVID-19 pandemic. Many SMEs located in this area were affected by this pandemic, one of them being the culinary business. These businesses were facing revenue decline and some even bankruptcy. However, we now live in the post pandemic era, where SMEs are re-establishing and aiming for regrowth. This study finds that access to finance as a part of financial inclusion may impact SMEs growth by allowing businesses to reach accessibility of financial services from financial institutions to provide financial support and achieve sustainability. Hence, this study aimed to analyze the impact of financial inclusion through access to finance towards SMEs growth in the culinary sector and how financial literacy moderates the relationship between financial inclusion and SMEs growth using a quantitative method.
  • Küçük Resim Yok
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    The fundamental of work attitude in consequence of work family conflict, ostracism, and emotional exhaustion for female employees in Bali
    (2024) Basmantra, Ida Nyoman; Prasetyarianti, Agnes Ayu; Candra, Sevenpri; Baykal, Elif
    In Bali, women are tasked with multiple roles that extend beyond being homemakers and supporting their husbands. They shoulder three distinct roles, encompassing their responsibilities in the workplace, their duties within the family, and their role in religious customs and traditions. In this research relations between work-family conflict, ostracism, emotional exhaustion, and work attitude were investigated quantitatively. The discussion leads to the conclusion that the dual role challenge, examined in this study through the work-family conflict experienced by Balinese women juggling three distinct roles, significantly influences the level of stress they experience. Consequently, it can be asserted that the outcomes of work-family conflict, ostracism, and emotional exhaustion are likely to result in a negative work attitude.

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