The role of environmental journalism in raising awareness on energy efficiency
Künye
Gezmen, B. (2022). The role of environmental journalism in raising awareness on energy efficiency. Contributions to Economics içinde (91-104. ss.). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-3-031-13146-2_8Özet
Forming public opinion and education functions, which are among the functions of the media, are an issue that should be given great sensitivity today. What should be understood from media education is that the content of the broadcasts should be aimed at informing the public and meeting the information needs, rather than the direct education given in educational institutions, as well as culture, art, environment, politics, economy, etc. It is necessary to raise awareness about the issues. As human beings, we can sustain our lives by using natural resources. We provide all our needs directly or indirectly by living from nature. At this point, environmental education plans are needed for people’s well-being and survival. Today, the importance of environmental education has become very important in the development of awareness and sensitivity towards the environment in individuals, identifying environmental problems and acquiring skills for them. Creating awareness and raising awareness about energy saving in energy efficiency can also be achieved through the media. In particular, public opinion can be formed by ensuring the correct flow of information on the subject. Within the scope of the study, the role of environmental education and environmental journalism on energy and energy efficiency will be discussed, and what kind of awareness areas can be created for the problems within the framework of news and journalism briefs will be discussed in the axis of suggestions.