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Brand coolness in a competitive environment: An empirical study on starbucks Turkey
(Springer, 2020)
Brand-consumer relationship is a major area of research for many years and many aspects of brand related concepts have been studied in different contexts. As being one of the fundamental brand phenomenons, brand personality ...
Social reflections of renewable energy: Wind energy in Turkey
(Springer Science and Business Media Deutschland GmbH, 2022)
The Renewable energy consumption is promoted nationally by various organizations and countries due to its environmentally friendly feature within the measures taken against the global climate crisis. Wind energy, which is ...
Creating public opinion in digitalized renewable energy projects: The case of the Konya city
(Springer Science and Business Media Deutschland GmbH, 2023)
Turkey has a rich climate diversity, and it is one of the countries that has developed in recent years renewable energy production. Renewable energy resources, which are among the elements that ensure the economic independence ...
Framing effects on renewable energy news
(Springer Science and Business Media Deutschland GmbH, 2023)
The use and development of renewable energy technologies and sources have become a significant policy incentive in many countries across the globe. Promoting renewable energy was already instituted in most nations, but ...
Sustainability, corporate social responsibility and renewable energy: The key takeaways
(Springer Science and Business Media Deutschland GmbH, 2023)
The world’s reliance on energy is growing. It is clear that the world’s economic growth approach from the Industrial Revolution to the present is no longer sustainable. The fact that the energy required in manufacturing ...