Ara
Toplam kayıt 13, listelenen: 11-13
Using the fuzzy multicriteria decision making approach to evaluate brand equity: A study of privatized firms
(Emerald Group Publishing, 2020)
Purpose: The purpose of this paper is to present a multidimensional evaluation of brand equity performance incorporating dimensions adopted from the balance scorecard (BSC) approach to business performance. Design/method ...
Ensuring islamic balanced leadership through Islamic workplace spirituality: A system theory approach
(Nova Science Publishers, Inc., 2020)
Islamic teachings overlap considerably with the teachings of workplace spirituality and the teachings of the balanced leadership perspective. Having in mind this assumption, in this study, basic premises of spiritual ...
Natural language processing for global and local business
(IGI Global, 2020)
The concept of natural language processing has become one of the preferred methods to better understand consumers, especially in recent years when digital technologies and research methods have developed exponentially. It ...