Güncel Gönderiler: Business Administration
Toplam kayıt 142, listelenen: 1-20
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International marketing strategies for SMEs in the digital world
(IGI Global, 2024)Digital technologies have totally changed the business world and Small and Medium Enterprises (SMEs) have truly been affected by this change. SMEs, which are the main actors of the world economy as they are main providers ... -
The fundamental of work attitude in consequence of work family conflict, ostracism, and emotional exhaustion for female employees in Bali
(2024)In Bali, women are tasked with multiple roles that extend beyond being homemakers and supporting their husbands. They shoulder three distinct roles, encompassing their responsibilities in the workplace, their duties within ... -
Exploring the factors leading to the failure of millennial entrepreneurs: Challenges in green business
(2024)In the 21st century, the global economy has experienced a surprising shift, marked by an increasing focus on sustainability. Millennial entrepreneurs have acknowledged the necessity of addressing social and environmental ... -
The affirmation of financial literacy as the moderating influence on financial inclusion and smes growth: Culinary sector in sanur
(2024)Sanur tourism area as an international tourism area in Denpasar City, Bali, suffered a reduction of tourist arrivals due to the COVID-19 pandemic. Many SMEs located in this area were affected by this pandemic, one of them ... -
Investigation of product experience and brand trust on customer loyalty based in Bali, Indonesia (the case study of frozen food brands in pandemic covid-19)
(2024)Despite the challenges posed by the Covid-19 pandemic, the food and beverages industry have the potential for positive growth. However, it faces intense competition due to similar target markets and brand marketing strategies ... -
Finding a new prince for management science: The antithesis to the machiavellian prince
(Turkish Entrepreneurship and Business Ethics Association, 2023)Machiavelli's The Prince has been cherished for more than 500 years, withits various facets used by schol-ars and researchers of management sciences. But with the dawn of positive organizational scholarship, the Machia-vellian ... -
Meeting customer expectations in Islamic Tourism: Effects of Islamic business ethics
(IGI Global, 2023)Changing consumer behaviour and increasing consumer demands in many contemporary markets have affected the Muslim world as well. The ever-increasing Muslim population has become more affluent and more demanding with the ... -
Evaluation and importance of business ethics in terms of organizational culture
(IGI Global, 2023)Business ethics is a scientific discipline that analyzes and explains norms and values that guide the business world. When the books and academic researches about business ethics are examined, it is understood that interest ... -
Business ethics: The changing face of working life
(IGI Global, 2023)Ethics is about the behaviors that people enact on a social scale and that have consequences affecting others and the thinking processes that shape them. Business life is a part of social life and it has to develop principles ... -
Personalization of marketing for today and the future: The role of artificial intelligence
(IGI Global, 2024)Advances in artificial intelligence significantly impact the marketing industry as a whole, including customers, enterprises, and the market environment. The intersection of artificial intelligence with particular marketing ... -
Effect of spiritual leadership on intention to quit: Mediator effect of person-organization fit
(IGI Global, 2023)Spiritual leadership is a holistic leadership approach through which organizational members can experience their connection with their spiritual realities. With the help of spiritual leadership, employees can find the inner ... -
Assessing the intersection of artificial intelligence and digital advertising
(IGI Global, 2023)The advancements in artificial intelligence are among the factors influencing the components of various topics within the marketing and advertising industry. The usability of artificial intelligence and related technologies ... -
Exploring the hidden potential of Bali's wellness tourism: Which factors encourage tourists to visit?
(Taylor & Francis As, 2023)The current research proposes a modified and extended Theory of Planned Behavior model by adding three crucial determinants in tourism management, namely wellness motivation, pull-factor motivation, and tourist value, to ... -
Employee involvement in sustainability projects in emergent markets: Evidence from Turkey
(Multidisciplinary Digital Publishing Institute (MDPI), 2023)Without a doubt, encouraging the behavior of employees in relation to sustainability is one of the most effective tactics that organizations can use to attain their sustainability goals. It is critical that employees take ... -
Boosting life satisfaction through psychological capital in the presence of job security: A case study of Turkey
(MDPI, 2023)The COVID-19 pandemic brought about drastic changes all across the world, causing the loss of thousands of lives and negatively affecting many industries, owing to the health measures taken by authorities in this period. ... -
Country-of-origin effect and digital marketing: Evaluating current and future of marketing
(IGI Global, 2023)The country-of-origin effect, which has been researched extensively in marketing literature, has lately been impacted in several ways by digital marketing and associated actions. This study aims to address the issue's ... -
Boosting human capital via spiritual leadership: An exmaple from Turkey
(IGI Global, 2023)The related field research was conducted with the participation of 360 people. The respondents are working in public and private institutions in the service sector. During the analysis and analysis of the research data, ... -
Editorial: Boosting positivity by utilizing spirituality as a tool for recovery: Post-pandemic process
(Frontiers Media SA, 2023)As a result of the COVID-19 pandemic, people were confronted with several drastic experiences that led to fear and uncertainty. In traumatic times like the COVID-19 pandemic, spirituality can act as a healing agent for the ... -
Uluslararası işletmecilik teorilerine kavramsal bir bakış
(Alanya Alaaddin Keykubat Üniversitesi İktisadi, İdari ve Sosyal Bilimler Fakültesi, 2022)Uluslararası işletmecilik teorileri 1970’lerde geliştirilmeye başlanmış ve son kırk yılda literatürde oldukça önem kazanmıştır. İlk yıllarda ekonomik bakış açısıyla, çok uluslu firmaların gelişimini ve doğrudan direkt ... -
Effects of teleworking and strategic orientations on resilience in the post-pandemic period
(ADAMOR, 2023)This study investigates the effects of the strategic orientations of SMEs, which are in the group most affected by the COVID-19 pandemic process, which exemplifies volatility, uncertainty, complexity, and ambiguity (VUCA) ...