Başlık için İşletme ve Yönetim Bilimleri Fakültesi listeleme
Toplam kayıt 708, listelenen: 679-698
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Uluslararası B2B işletmelerinde veri tabanı pazarlamasının satış büyümesine etkisi
(Istanbul Ticaret Üniversitesi, 2021)Amaç: Bu çalışmada, veri tabanı pazarlaması kullanımının endüstriyel pazarlarda faaliyet gösteren uluslararası B2B işletmelerinin satış büyümesine etkisi incelenmektedir. B2C işletmelerinde veri tabanı pazarlaması (DBM) ... -
Uluslararası denizyolu taşımacılığında yaşanan tehditler ve çözüm önerileri
(Beykoz Üniversitesi, 2021)Bu çalışmanın amacı, küresel ticaretin yaklaşık %90 gibi önemli bir kısmının gerçekleştiği uluslararası denizyolu taşımacılığında önemi her geçen gün artan tehditlerin belirlenmesi ve bu tehditlerin yönetilmesi konusunda ... -
Uluslararası işletmecilik teorilerine kavramsal bir bakış
(Alanya Alaaddin Keykubat Üniversitesi İktisadi, İdari ve Sosyal Bilimler Fakültesi, 2022)Uluslararası işletmecilik teorileri 1970’lerde geliştirilmeye başlanmış ve son kırk yılda literatürde oldukça önem kazanmıştır. İlk yıllarda ekonomik bakış açısıyla, çok uluslu firmaların gelişimini ve doğrudan direkt ... -
Uluslararası ticaret ve elektronik konişmentonun (BOLERO) rolü
(Anemon Muş Alparslan Üniversitesi, 2020)Elektronik ticaret ve elektronik belgelerin artışıyla, SWIFT ve Through Transport Club (TT Club) ortak girişimi ile elektronik konişmento, BOLERO (Bill of Lading Electronic Registry Organisation) sistemi kurulmuştur. Bu ... -
Understanding change in disruptive contexts: The role of the time paradox and locus of control
(Elsevier Inc., 2023)We examine how the experience of time and locus of control influence organizational change in disruptive contexts. Through the cycles of the COVID-19 pandemic restrictions and their relaxations in Turkey, we found that ... -
Understanding e-WOM evolution in social media with network analysis
(IGI Global, 2021)Today's consumer is in constant interaction with the environment thanks to social media and technology. Consumers who communicate more with each other have pushed businesses to take action on this issue. In this study, ... -
Understanding ephemeral social media through instagram stories: A marketing perspective
(2020)Choosing media channels and consuming in digital channels have become crucial subjects in marketing and communication in the last century. Ephemeral social media, which can be defined as sharing and consuming media content ... -
Understanding religion as a phenomenon in workplace sprituality: A durkheimian approach
(2021)In this study, Durkheim’s structural functionalism and his approach to religion and social solidarity will be used to gain an in-depth understanding of the workplace spirituality approach in management literature. In this ... -
Understanding the factors that affect foreign direct investment in Turkey by using mars method
(Marmara University, 2018)Increasing foreign direct investment amount is very significant especially for developing countries inorder to improve economy. Because of this situation, defining the factors that affect foreign direct investment is ... -
Understanding the financial innovation priorities for renewable energy investors via QFD-based picture fuzzy and rough numbers
(Springer, 2022)This study evaluates financial innovation priorities for renewable energy investors by generating a novel hybrid fuzzy decision-making model. First, SERVQUAL-based customer needs for financial innovation are weighted with ... -
Understanding the innovative developments with two-stage technology S-curve of nuclear energy projects
(Elsevier Ltd, 2021)The aim of this study is to evaluate the incremental innovation performance of nuclear energy projects. Within this context, a novel model is generated which consists of two different stages, and large nuclear reactors are ... -
Unfolding visual characteristics of social media communication: Reflections of smart tourism destinations
(Emerald Group Holdings Ltd., 2022)Purpose This study aims to explore the visual social media (SM) (Instagram) communication and the visual characteristics of smart tourism destination (STD) communication from destination marketing/management organizations ... -
A unified theory of acceptance and use of technology and fuzzy artificial intelligence model for electric vehicle demand analysis
(2024)This study aims to reveal consumers’ intention to purchase Electric Vehicles (EVs) based on the Unified Theory of Acceptance and Use of Technology (UTAUT) model. A hybrid fuzzy decision-making model with three stages is ... -
US-China economic rivalry and the reshoring of global supply chains
(Oxford University Press, 2023)Since the Global Financial Crisis (GFC) of 2008, the USA has changed its economic priorities and policy preferences in a concerted effort to bolster its weight in the global economy, reduce over-reliance on global supply ... -
Use of artificial intelligence as business strategy in recruitment process and social perspective
(Springer, 2020)The artificial intelligence (AI), which has started to show itself in every field of the changing business world, has now begun to manage the recruitment processes in the human resources departments of enterprises. With ... -
Use of artificial intelligence in the prediction of malignant potential of gastric gastrointestinal stromal tumors
(Springer, 2022)Background and Aims This study aimed to investigate whether AI via a deep learning algorithm using endoscopic ultrasonography (EUS) images could predict the malignant potential of gastric gastrointestinal stromal tumors ... -
Use of big data in strategic management as a new perspective
(IGI Global, 2023)In recent years, interest in big data has increased in the field of management. With digitalization, companies have started to receive data flow from many channels at the same time. Many sources such as the internet of ... -
Using or not using business ıntelligence and big data for strategic management: An empirical study based on interviews with executives in various sectors
(Elsevier Science, 2016)Information Technology being an inevitable part of our lives changes the way of doing business every five or eight years. This known as technological cycle. The technology we use today becomes obsolete in several years’ ... -
Using quantum spherical fuzzy decision support system as a novel sustainability index approach for analyzing industries listed in the stock exchange
(Borsa Istanbul Joint Stock Company, 2022)This study aims to identify critical factors of the sustainability index (SI) and evaluate the industries listed in the stock exchange based on the performance of this index. For this purpose, a new fuzzy decision-making ... -
Using smart contracts via blockchain technology for effective cost management in health services
(Springer Science and Business Media Deutschland GmbH, 2019)Societies evolved towards a knowledge-based construct with technology by providing a change in the methods of traditional production and service presentation. In today’s information societies, digital technologies enable ...
