Yayıncı "IGI Global" Kitap Bölümü Koleksiyonu için listeleme
Toplam kayıt 46, listelenen: 21-40
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Evaluation of customer expectations-based new product and service development process: An analysis for the Turkish banking sector
(IGI Global, 2019)This chapter analyzed customer expectations-based new product and service development process in banking sector for the Turkish banking sector. In-depth interview technique was used. Four dimensions (finance, technology, ... -
Evaluation of financial and economic effects on green supply chain management with multi-criteria decision- making approach: Evidence from companies listed in BIST
(IGI Global, 2018)This chapter aims to analyze the financial and economic effects on green supply chain management of the food and beverages industry. For the research purpose, the fuzzy DEMATEL and fuzzy MOORA methods are used for the ... -
Financial implications of relationship marketing in airline business
(IGI Global, 2015)Relationship marketing promises a change from vendor, product and price centered marketing concept to a new people, Long-Term relationships and value centered marketing concept for airline companies in search of a messiah ... -
Financial implications of relationship marketing in airline business
(IGI Global, 2018)Relationship marketing promises a change from vendor, product and price centered marketing concept to a new people, long-term relationships and value centered marketing concept for airline companies in search of a messiah ... -
The importance of ethics and corporate social responsibility in financial markets: A literature review and recommendations for ethical and Islamic banking
(IGI Global, 2019)This chapter mainly focuses on the literature about the relationship between ethics, corporate social responsibility, and financial markets, which is broad and diverse as well as multi-disciplined. Some are concerned only ... -
Innovative call center applications focused on financial marketing in the Turkish banking sector
(IGI Global, 2019)As a result of globalization, call centers of banks that develop rapidly by the virtue of the technology become an important unit which brings first contact with customers. Nowadays, call centers not only give support to ... -
Innovative work behavior in the energy sector by fuzzy VIKOR method
(IGI Global, 2021)The aim of this study is to analyze the innovative working behavior of the energy industry. Within this framework, 10 different energy companies in Turkey were included in the scope of the review. As a result of the ... -
Investigating the economic vulnerability factors of emerging markets after the global financial crisis of 2008 with a hybrid multi-criteria decision-making approach
(IGI Global, 2018)The latest global financial crisis and its effects on emerging economies engaged researchers' attention to the relationship between economic vulnerability factors and financial crisis. Especially, infrastructure and ... -
Kano-based measurement of customer expectations in retail service industry using IT2 Dematel-Qualiflex
(IGI Global, 2019)This study aims to analyze customer expectations in European retail banking industry. For this purpose, five different criteria are identified. Furthermore, IT2 FDEMATEL approach is used to weight these criteria. In addition, ... -
Monetary policy operations of central banks in the E7 economies
(IGI Global, 2022)Both monetary and fiscal policies have a crucial role in the financial markets of the countries. In this framework, policies can be used for mainly two different purposes, which are contractionary and expansionary policies. ... -
The negative effects of carbon emission on FDI: A comparative analysis between E7 and G7 countries
(IGI Global, 2020)This study aims to understand the negative impacts of carbon emission on the foreign direct investments. For this purpose, a comparative analysis is performed for both E7 and G7 countries. In the analysis process, Pedroni ... -
The negative role of environmental pollution on international trade: Strategy recommendation to solve this problem
(IGI Global, 2021)The purpose of this study is to determine the main causes behind companies causing carbon emissions. In this way, the main reasons for companies to make carbon emissions have been explored. For this purpose, six different ... -
The negative role of environmental pollution on international trade: Strategy recommendation to solve this problem
(IGI Global, 2022)The purpose of this study is to determine the main causes behind companies causing carbon emissions. In this way, the main reasons for companies to make carbon emissions have been explored. For this purpose, six different ... -
PESTEL analysis-based evaluation of marketing strategies in the European banking sector: An application with IT2 Fuzzy DEMATEL
(IGI Global, 2019)This chapter evaluates the marketing strategies in European banking sector. In this context, six dimensions of PESTEL analysis (politic, economic, sociological, technologic, environmental, and legal) are taken into the ... -
Predicting the role of islamic banking on sustainable economic development: An analysis for Turkey with ARIMA Model
(IGI Global, 2019)This chapter aims to predict the future of Islamic banking in Turkey. Three different Islamic banks operating in Turkey were taken to the scope of review. Within this framework, six different variables that are important ... -
Price determination in public offering and evaluation methods
(IGI Global, 2017)The latest financial situation in capital markets in advanced economies, emerging markets, and the Euro zone illustrates that volatility and risks related to global economic activity and global financial markets have impact ... -
Relationship between non- performing loans, industry, and economic growth of the african economies and policy recommendations for global growth
(IGI Global, 2018)The main purpose of this chapter is to evaluate the causality relationship between non-performing loans, industry volume, and economic growth and to provide some policy recommendations for global growth. Within this context, ... -
The role of hydrogen in the black sea for the future energy supply security of Turkey
(IGI Global, 2021)In this study, the importance of hydrogen sulfide resources in the Black Sea region for future energy supply security has been analyzed. In this context, Turkey has been the scope of review. Through the world's largest ... -
The role of small-scale wind turbines in increasing the competitiveness of hospitals
(IGI Global, 2023)Energy costs have become a very important problem for businesses, especially in recent years. As a result of these high costs, businesses may experience financial problems. If this situation cannot be managed effectively, ... -
The role of technological development on renewable energy usage: An econometric analysis for G7 countries
(IGI Global, 2020)The aim of this study is to determine the relationship between technological development and renewable energy use. Within this framework, G7 countries were included in the scope of the review. Data for the countries in ...