Ara
Toplam kayıt 51, listelenen: 11-20
Sağlık sektöründe marka değerlendirmesine dair bir ölçek geliştirme çalışması
(International Balkan University, 2022)
Günümüzde tüm işletmelerde olduğu gibi sağlık sektöründe de marka imajı ve marka algısına çok fazla önem verilmektedirler. Pazarlama bakımından marka imajı önemli bir etkiye sahipken marka algısı genel kavramla müşterilerin ...
Türkiye’nin yenilenebilir enerji potansiyelinde rüzgâr gücü ve Danimarka örneği
(Akdeniz Üniversitesi, 2022)
Türkiye, Avrupa’nın yenilenebilir enerji potansiyeli yüksek devletleri arasında yer almasına ve enerji rezervleri açısından zengin olmasına rağmen, bu rezervleri tam kapasite ile kullanmayı sağlayacak bir teknoloji seviyesine ...
An integrated decision-making approach based on q-rung orthopair fuzzy sets in service industry
(Atlantis Press, 2022)
This study defines key issues for sustainable healthcare policy in COVID-19 period. For this purpose, 9 different criteria that affect vaccine hesitancy are selected with the help of a detailed literature evaluation. A ...
Women in peacebuilding: A criticism of gendered solutions in postconflict situations
(Routledge, 2014)
Women are the most suffering part of populations in conflicts. They are required to fulfill different responsibilities during and after conflicts. Considering this fact, participation of women at peacebuilding efforts in ...
Pricing and reimbursement of generic pharmaceuticals in Turkey: Evaluation of hypertension drugs from 2007 to 2013
(Elsevier Sci Ltd, 2018)
Purpose: This study was designed to examine the effects of drug pricing and reimbursement politics on drug expenditures from January 2007 to September 2013, with a focus on internal reference pricing in Turkey. Method: ...
Clothing preference affects vitamin D status of young women
(Elsevier, 2014)
Vitamin D deficiency is associated with several chronic diseases, which include cardiovascular, autoimmune diseases, and cancer. Several factors such as exposure to sunlight, skin color, dietary habits, and cultural factors ...
Insights into mobile health application market via a content analysis of marketplace data with machine learning
(Public Library of Science, 2021)
Background Despite the benefits offered by an abundance of health applications promoted on app marketplaces (e.g., Google Play Store), the wide adoption of mobile health and e-health apps is yet to come. Objective This ...
Social media engagement and organic post effectiveness: A roadmap for increasing the effectiveness of social media use in hospitality industry
(Routledge Journals, Taylor & Francis Ltd, 2020)
The present study assessed the social media use behavior of luxury hospitality facilities and offers suggestions to improve organic post effectiveness. All five-star tourism facilities operating in Turkey were incorporated ...
A comparative study on attitudes towards SMS advertising and mobile application advertising
(Inderscience Enterprises Ltd, 2017)
The objective of the present study is to determine the major factors influencing consumers' attitudes towards two major types of mobile marketing activities: SMS advertising and mobile application advertising. It also ...
Role of personalization in shaping attitudes towards social media ads
(Igi Global, 2018)
The present article aims to understand attitudes towards social media ads, one of the most recent and rapidly growing forms of digital advertisements. So far, little attention has been paid in developing countries to the ...