Yazar "Hancıoğlu, Yasemin" için Kitap Bölümü Koleksiyonu listeleme
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Cultural effects of global businesses and multinational businesses: Localization versus globalization - middle-point cultural hybridization
Demir Uslu, Yeter; Hancıoğlu, Yasemin (IGI Global, 2019)The concept of globalization is a process in which countries, cultures, organizational cultures, and even organizational structures converge with each other and a single standard point of view in the world emerges, and it ...