Ara
Toplam kayıt 35, listelenen: 31-35
Using the fuzzy multicriteria decision making approach to evaluate brand equity: A study of privatized firms
(Emerald Group Publishing, 2020)
Purpose: The purpose of this paper is to present a multidimensional evaluation of brand equity performance incorporating dimensions adopted from the balance scorecard (BSC) approach to business performance. Design/method ...
Creating equal opportunities through social entrepreneurship: The case of future is brighter youth platform
(IGI Global, 2020)
Giving priority to creating value for sustainable development rather than accepting the dominance of the profit-centered perspective has been gaining more momentum. Within this changing perspective, social entrepreneurs ...
SERVQUAL-based evaluation of service quality in Turkish health industry with fuzzy logic
(IGI Global, 2020)
The aim of this study is to analyze the service quality in the Turkish health sector. In this context, a literature review is conducted, and 16 different criteria based on SERVQUAL are determined. Fuzzy DEMATEL method is ...
The negative effects of carbon emission on FDI: A comparative analysis between E7 and G7 countries
(IGI Global, 2020)
This study aims to understand the negative impacts of carbon emission on the foreign direct investments. For this purpose, a comparative analysis is performed for both E7 and G7 countries. In the analysis process, Pedroni ...
International transport rules: Key points in issuing transport documents to mitigate risks and losses in international trade
(Istanbul Commerce University, 2020)
70 pct of international trade documents submitted for payment are rejected under letter of credit being notin compliance with international standard rules and letter of credit terms. This study aims to clarify keypoints ...