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Toplam kayıt 243, listelenen: 41-50
Strategic approach to business intelligence and its impacts on organizational performance
(IGI Global, 2019)
Organizational structures have changed as a result of the widespread use of information technology, as well as the development of software programs and its daily use in all departments. When such technologies became more ...
Preface
(IGI Global, 2019)
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Transformation of marketing with technology: Case approach for artificial intelligence
(IGI Global, 2019)
Marketing lives as a living organism with its competitive environment and several internal conditions. Marketing functions should adapt to the world they are bound to and develop their activities by taking into account the ...
Handbook of research on strategic fit and design in business ecosystems
(IGI Global, 2019)
With advancing information technology, businesses must adapt to more efficient structures that utilize the latest in robotics and machine learning capabilities in order to create optimal human-robot cooperation. However, ...
From the first industrial revolution to industry 4.0: Changes in innovative work behaviours and effects on the global economies
(Springer, 2020)
In this study, the development of innovative business behaviour on a company basis has been examined over the years. The first industrial revolution started with the use of steam engines in England. The most important ...
BSC-based evaluation for the factors affecting the performance of wind energy companies
(Springer, 2020)
This study aims to identify the significant factors which improve the performance of wind energy companies. For this purpose, a detailed literature review is conducted, and eight different performance evaluation criteria ...
Brand coolness in a competitive environment: An empirical study on starbucks Turkey
(Springer, 2020)
Brand-consumer relationship is a major area of research for many years and many aspects of brand related concepts have been studied in different contexts. As being one of the fundamental brand phenomenons, brand personality ...
Relationship between organizational commitment and organizational silence: A study in the insurance industry
(Springer, 2020)
In the study, it was aimed to determine the effect of organizational commitment on organizational silence. In this context, the related research was conducted on 416 employees working in an insurance sector company in ...
Use of artificial intelligence as business strategy in recruitment process and social perspective
(Springer, 2020)
The artificial intelligence (AI), which has started to show itself in every field of the changing business world, has now begun to manage the recruitment processes in the human resources departments of enterprises. With ...
Strategic mapping of eco-innovations and human factors: Business projects’ success revisited
(Springer, 2020)
The ongoing discussion on the firm’s competitiveness requires to focus on environmental improvements. Thus, the development of eco-innovation projects has been recognized as an essential response of the firms to the pressure ...