Kategori "Kitap Bölümü - Uluslararası" İşletme ve Yönetim Bilimleri Fakültesi İçin Listeleme
Toplam kayıt 216, listelenen: 1-20
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The 2008-2009 financial crisis in historical context
(Springer International Publishing Ag, 2017)The 2008-2009 financial crisis was the largest since Great Depression of the 1930s. Several reasons were asserted on why such a massive crisis happened in the first place. However, most of the explanations put forth were ... -
Analysis of customer churn in the banking industry using data mining
(2022)Today, banks have a very important place in the great economic environments of countries. As in every sector, there are many competitors and a great competitive environment in the banking field. Especially individual ... -
Analysis of digital marketing strategies of deposit banks in Turkey via text mining twitter posts
(Springer, 2020)In today’s world, marketing activities of organizations through social media have become extremely important. While earlier marketing campaigns of organizations were provided through television advertisements and posters, ... -
Analysis of the customer- based efficiency at workplace for tourism industry using house of quality
(IGI Global, 2019)The aim of the study is to evaluate the customer expectations and workplace efficiency of tourism industry in the competitive market environment. For this purpose, house of quality is applied to measure the relative ... -
An analysis of the relationship between sustainable fuel management and competitive strategy in the aviation industry
(Springer Science and Business Media Deutschland GmbH, 2022)Air transport is currently carried out with conventional aviation fuel derived from petroleum. However, it has been known that this fuel is not sustainable. The sector functions with many constraints due to its nature. ... -
Analysis results for the effectiveness of monetary policies with cointegration and causality analyses
(IGI Global, 2022)The aim of this chapter is to examine the effectiveness of the monetary policies in E7 economies. For this purpose, two different variables are selected, which are central bank interest rate and inflation rate. These ... -
Analysis results for the effectiveness of monetary policies with fuzzy logic
(IGI Global, 2022)This chapter aims to examine the effectiveness of central bank policies in E7 economies. For this purpose, five different monetary policy instruments (required reserve ratio, rediscount rate, open market operations, standing ... -
Analyzing the effects of organizational trust and organizational commitment in anti-productivity behaviours in managerial approach dimension to achieve a strategic competitive advantage
(Springer, 2020)It is observed that negative approaches in organizational functioning and attitudes towards work have recently become increasingly common. Such developments weaken employees’ feelings of commitment and dedication to the ... -
Analyzing the possibility of violent conflict in the middle east economies using determinants of global conflict risk index with an integrated fuzzy multicriteria decision making model
(Emerald Group Publishing Ltd., 2019)The purpose of the study is to analyze the risk of violent conflict with the global conflict risk factors in the Middle East economies by using an integrated fuzzy decision approach. For this purpose, five different ... -
Assessing the intersection of artificial intelligence and digital advertising
(IGI Global, 2023)The advancements in artificial intelligence are among the factors influencing the components of various topics within the marketing and advertising industry. The usability of artificial intelligence and related technologies ... -
An assessment on inflation risk and its effects on business operations
(IGI Global, 2017)The latest economic crisis in the world affected business operations and decision making process at management rank. One of the major components of financial system is business organizations within the financial environment, ... -
An assessment on inflation risk and its effects on business operations
(IGI Global, 2015)The latest economic crisis in the world affected business operations and decision making process at management rank. One of the major components of financial system is business organizations within the financial environment, ... -
Between the two worlds: Turkey’s repositioning in the global economy
(Springer International Publishing, 2022)Turkey has demonstrated a unique ability to extend its integration to the global economy in horizontal and vertical axes while taking its own path to indigenous industrialisation as a means of navigating the uncharted ... -
Beyond planning and liberalization: Foreign trade and industrial development in Turkey
(Palgrave Macmillan, 2018)After a brief open-economy experience during the 1920s, the Turkish economy could be regarded as state-controlled, planned, and partially closed for the following half a century. Trade, meanwhile, played a limited role ... -
Blockchain ecosystems in the sharing economy: An evaluation for the health services industry
(IGI Global, 2019)In the 21st century, the free movement of information became quite important with the increase of internet technology. The fact that people can exchange money or data with each other without the need for any intermediary ... -
Boosting human capital via spiritual leadership: An exmaple from Turkey
(IGI Global, 2023)The related field research was conducted with the participation of 360 people. The respondents are working in public and private institutions in the service sector. During the analysis and analysis of the research data, ... -
Brand coolness in a competitive environment: An empirical study on starbucks Turkey
(Springer, 2020)Brand-consumer relationship is a major area of research for many years and many aspects of brand related concepts have been studied in different contexts. As being one of the fundamental brand phenomenons, brand personality ... -
Brazilian economic policy in the aftermath of the global financial crisis
(Nova Science Publishers, 2017)... -
BSC-based evaluation for the factors affecting the performance of wind energy companies
(Springer, 2020)This study aims to identify the significant factors which improve the performance of wind energy companies. For this purpose, a detailed literature review is conducted, and eight different performance evaluation criteria ... -
Business ethics: The changing face of working life
(IGI Global, 2023)Ethics is about the behaviors that people enact on a social scale and that have consequences affecting others and the thinking processes that shape them. Business life is a part of social life and it has to develop principles ...