Browsing by Author "Silahtaroğlu, Gökhan"
Now showing items 1-11 of 11
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Analysis and prediction of e-customers' behavior by mining clickstream data
Silahtaroğlu, Gökhan; Dönertaşlı, Hale (IEEE, 2015)In a regular retail shop the behavior of customers may yield a lot to the shop assistant. However, when it comes to online shopping it is not possible to see and analyze customer behavior such as facial mimics, products ... -
Analysis of digital marketing strategies of deposit banks in Turkey via text mining twitter posts
Aytaç, Ömer Berkay; Silahtaroğlu, Gökhan; Doğuç, Özge (Springer, 2020)In today’s world, marketing activities of organizations through social media have become extremely important. While earlier marketing campaigns of organizations were provided through television advertisements and posters, ... -
Analysis waste water characteristics via data mining: A Muğla province case and external validation
Güller, Sait; Silahtaroğlu, Gökhan; Akpolat, Oğuz (Taylor and Francis Ltd., 2019)This study is related to the analysis of characteristic parameters of domestic wastewater samples which are collected from municipal wastewater treatment plants located in the provinces of Muğla in Turkey. Used parameters ... -
Data analysis in health and big data: A machine learning medical diagnosis model based on patients’ complaints
Silahtaroğlu, Gökhan; Yılmaztürk, Nevin (Taylor and Francis Inc., 2019)The emergence of big data made it possible to make better predictions and discover hidden patterns which contain a load of useful information. Like other domains, health discipline is also enjoying this new data science ... -
An early prediction and diagnosis of sepsis in intensive care units: An unsupervised machine learning model
Canbolat, Zehra Nur; Silahtaroğlu, Gökhan (Mugla University, 2020)Sepsis infection, which is one of the most important causes of death in intensive care units, is seen as a severe global health crisis. If an early diagnosis of sepsis infection cannot be made, and treatment is not started ... -
How to engage consumers through effective social media use-guidelines for consumer goods companies from an emerging market
Aydın, Gökhan; Uray, Nimet; Silahtaroğlu, Gökhan (Universidad de Talca, 2021)This study aims to establish actionable guidelines and provide strategic insights as a means of increasing the social media effectiveness of consumer brands. Post-related factors in addition to the contextual and temporal ... -
Implementing adaptive strategies of decision support systems during crises
Silahtaroğlu, Gökhan (Springer International Publishing Ag, 2017)A typical Decision Support System requires data access, a model enhanced with proper machine learning algorithms and a user interface. So, thanks to the development of fast machine learning algorithms and big data, Decision ... -
Insights into mobile health application market via a content analysis of marketplace data with machine learning
Aydın, Gökhan; Silahtaroğlu, Gökhan (Public Library of Science, 2021)Background Despite the benefits offered by an abundance of health applications promoted on app marketplaces (e.g., Google Play Store), the wide adoption of mobile health and e-health apps is yet to come. Objective This ... -
Lemmatizer: Akıllı Türkçe kök bulma yöntemi
Doğuç, Özge; Aytaç, Ömer Berkay; Silahtaroğlu, Gökhan (International Balkan University, 2020)Yakın zamanda Türkçe doğal dil işleme alanında çeşitli çalışmalar yapılmıştır. Bu çalışmalar, üretilen akıllı bir sistemin Türkçe soru cevaplama, yazıyı başka bir dile çevirme, yazıyı özetleme,e-postalara otomatik yanıt ... -
A machine learning approach to predict creatine kinase test results
Canbolat, Zehra Nur; Silahtaroğlu, Gökhan; Doğuç, Özge; Yılmaztürk, Nevin (Ital Publication, 2020)Most of the research done in the literature are based on statistical approaches and used for deriving reference limits based on lab results. As more data are available to the researchers, ML methods are more effectively ... -
Using or not using business ıntelligence and big data for strategic management: An empirical study based on interviews with executives in various sectors
Silahtaroğlu, Gökhan; Alayoğlu, Nihat (Elsevier Science, 2016)Information Technology being an inevitable part of our lives changes the way of doing business every five or eight years. This known as technological cycle. The technology we use today becomes obsolete in several years’ ...
