Ersin, İrfan2023-02-152023-02-152019Ersin, İ. (2019). Determining the importance of domestic firms on stock market performance in terms of financial marketing: An application on oecd countries. Handbook of Research on Decision-Making Techniques in Financial Marketing içinde (269-286. ss.). IGI Global. https://doi.org/10.4018/978-1-7998-2559-3.ch01397817998256099781799825593https://doi.org/10.4018/978-1-7998-2559-3.ch013https://hdl.handle.net/20.500.12511/10447This chapter examines the relationship between stock market value of domestic firms traded in stock markets in OECD countries and stock index for 1990-2018period. As a result of Pedroni Panel Cointegration and Dumitrescu-Hurlin Panel Causality Analysis, there is a relationship between the market values of domestic firms traded on the stock exchange and the stock index. In addition, a two-way causality relationship was found. This situation indicates that this relationship is very powerful. It can be understood that adding domestic companies to the stock market has a significant effect on the stock prices and this will attract foreign investors to enter the market.eninfo:eu-repo/semantics/closedAccessOECD CountriesStock Market PerformanceFinancial MarketingBook Chapter26928610.4018/978-1-7998-2559-3.ch0132-s2.0-85090580846N/A